
Rifle Gets Win at Muirfield		Rifle Wins Muirfield

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Rifle Gets Win at Muirfield

TORRINGTON, CT (PRWEB) June 10, 2004 -- The leading name in high-performance steel, RIFLE™ shafts provided an unforgettable performance at the Memorial Tournament to win on Jack Nicklaus’ course, Muirfield Village Golf Club. The unique stepless design feature of the Rifle brand was clearly apparent in the Memorial champion’s clubs, as he played Rifle Flighted steel shafts in his irons (2- thru 9-iron and wedges) and his 3-wood.

“We’re very excited for Rifle shafts to win in Muirfield Village, a course dreamt of and created by Jack Nicklaus,” says Ray Lucas, vice president of sales and marketing for Royal Precision. “Jack has given all of us a great legacy with this course and his unparalleled history in the game. Royal Precision has also had a long and respected heritage on the PGA Tour, and we’re very happy that our premium Rifle shafts have maintained a winning heritage.”

Designed and manufactured by Royal Precision, Rifle-branded steel shafts combine four advanced technologies to produce steel shaft innovation unparalleled in the industry. Only Rifle steel shafts offer: Frequency Matching that perfectly matches a set of clubs through electronic calibration; Stepless Design Technology that eliminates the energy-robbing ‘steps’ found on most other steel shafts, and provides greater accuracy and a smooth, yet solid, feel at impact; Patented Internal ‘Rifling’ that transfers energy more efficiently than other steel shafts, reduces vibration and increases distance; and advanced Flighted Technology that features produces variable ball trajectories for different clubs within a single set.

This year, premium Royal Precision steel shafts have also won the 2004 Masters, FedEx St. Jude Classic, Ford Championship at Doral, Chrysler Classic of Tucson, Bob Hope Chrysler Classic, Sony Open and Mercedes Championships on the PGA Tour, as well as several other wins on the Champions and Nationwide Tours. More wins overseas include the Volvo PGA Championship, Deutsche Bank-SAP Open, Telecom Italia Open, Open de Sevilla, Telkom PGA Championship, ANZ Championship, Heineken Classic, South African Airways Open and the Omega Hong Kong Open.

Headquartered in Torrington, Connecticut, Royal Precision Inc. is a leading designer, manufacturer and distributor of high-quality, innovative golf club shafts, including the Rifle shaft which features Royal Precision's "Frequency Coefficient Matching" technology designed to provide consistent flex characteristics to all the clubs in a golfer's bag. Royal Precision is also a designer and distributor of Royal Grip® golf club grips offering a wide variety of standard and custom models, all of which feature durability and a distinctive feel and appearance. For more information, call 800-811-2795 or visit the Royal Precision website at www.royalprecision.com.

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